The British Fashion Council (BFC) announces an expanded version of its consumer facing City Wide Celebration (CWC) with the programme of events extending to Manchester and Newcastle for the first time.
CWC is a programme of over 1,000 unique experiences and activities open to the public from over 350 brands throughout September taking place in London, Manchester and Newcastle. Curated by the BFC, CWC celebrates the very best of British city culture while cementing the country’s status as a leading fashion powerhouse during LFW’s 40th anniversary year. The programme aims to support and promote retail across the UK while driving the fashion conversation forward through industry wide participation and partnerships.
Manchester and Newcastle are leading destinations for fashion and culture in the country with a rich history in fashion, textiles and retail. With world leading fashion education and their vibrant music and nightlife scene, they have served as a playground for designers and creatives alike for decades.
Renowned shopping destinations Covent Garden (London), Selfridges (Manchester) and Fenwick (Newcastle) will kick off celebrations in each city, offering a series of activations for customers and style enthusiasts.
Look out for LFW’s principal partner 1664 Blanc who is taking over London’s Covent Garden Piazza with their ‘EXPLORATIONS IN BLUE’. Guests can grab a limited edition print available from LFW designer Tolu Coker, explore ‘Le Journal Bleu’ a bespoke commemorative newspaper that celebrates 40 years of LFW and enjoy a crisp, refreshing pint of 1664 Blanc with a professional photographer there to capture shots for everyone.
The full list of experiences is available here.
Caroline Rush CBE, Chief Executive, British Fashion Council said: “As we celebrate 40 years of London Fashion Week presented by 1664 Blanc, we are very excited to extend our LFW City Wide Celebration across the UK for the first time. BFC is committed to supporting retail and our brilliant network of designer businesses not only in London but across the UK and we are really looking forward to witnessing Manchester and Newcastle come to life with their own programme of events throughout September. LFW has continually been a pioneer when it comes to opening up its doors and inviting consumers to participate, enabling brands and businesses to connect to customers through cultural moments and events is core to its impact. Our principal partner 1664 Blanc has enabled us to extend this even further by opening up LFW all year with their fantastic lineup of events.”
Justine Simons OBE, Deputy Mayor for Culture and the Creative Industries, said: “For 40 years London Fashion Week has been the engine room of our trailblazing, rule breaking, world leading fashion industry. London is where generations of designer talent have burst onto the world stage and the capital is where you can discover the tastemakers of the future. In a fitting celebration of four decades, this City Wide Celebration will honour the dynamic interplay between fashion and grassroots music. London Creates Music X London Fashion Week will spotlight fantastic underground gigs across the capital, as we build a better London for everyone.”
BLANC X SHAFTESBURY CAPITAL
Date: Friday 13th - Saturday 14 September
Address: East Piazza, The Market, Covent Garden, London, WC2E 8RF
Details: Join 1664 Blanc, the principal partner of London Fashion Week, to celebrate the September 2024 series of the showcase in style. Honouring London Fashion Week’s 40th anniversary, the super-premium drinks brand will bring their iconic blue bottle to the East Piazza in Covent Garden for a fashion week pop up with surprise and delight moments - and creating a hot spot for everyone to soak up the LFW atmosphere. Guests can enjoy the delicious citrus taste of 1664 Blanc on draught and in bottle from the airstream and pick up a limited-edition print, made in collaboration with British Nigerian designer, Tolu Coker and 1664 Blanc.
LONDON CREATES MUSIC X LONDON FASHION WEEK
This September, we are collaborating with City Hall, Music Venue Trust, Museum of Youth Culture, DICE and Rough Trade to celebrate the energising and enduring relationship between grassroots fashion and music in London. Find out why London is a world leading music city and explore everything from deep house to death metal with our specially curated, low-cost selection of grassroot gigs across the capital during London Fashion Week through LFW’s Citywide Celebration portal. Plus, Rough Trade have created a special blog, with archive photography provided by the Museum of Youth Culture, and a curated Spotify playlist of 40 years (1984 – 2024) of London fashion x music.
LONDON MURAL FESTIVAL: Paint the City!
London Mural Festival returns to the capital’s streets this September with over 100 murals to explore from some of the world's best street artists. From Brixton to Walthamstow, murals will be popping up all over the city! Themed around ‘connection’, the festival brings together thousands of visitors, artists, and communities to celebrate London’s diverse people and places. You can get closer to the action with their programme of special events, workshops and tours. Visit londonmuralfestival.com to find out more. London Mural Festival is produced by Global Street Art, the UK's leading mural painting organisation.
FENWICK
Date: Throughout September
Address: 39 Northumberland St, Newcastle upon Tyne NE1 7AS
Fenwick, Britain's family of style pioneers since 1882, is proud to lead the British Fashion Council's City-Wide Celebration in Newcastle, marking the event's exciting expansion beyond London. As the fashion destination in the North East, Fenwick continues to champion both established and emerging designers, recently welcoming brands such as Balmain, Zimmerman, LEMAIRE, and Isabel Marant to its curated selection.
During London Fashion Week, Fenwick Newcastle will host a series of exclusive activations, including their latest restaurant opening FRED's, a French-inspired take on Newcastle's own Terrace Tea Room opened in 1911 by Fred Fenwick. Pop ups include an exciting takeover of Roof 39 by Charlotte Tilbury from Sept 3rd - 16th. Celebrating their latest beauty launches, expect Tilbury-inspired bespoke cocktails, sweet treats and an iconic Afternoon Tea.
There will be a series of exclusive and exciting activations taking place at Fenwick Newcastle throughout the month, with more announcements coming later in September.
Please see highlights of the activations taking place throughout during LFW and September below:
TONI&GUY
Date: Thursday 12th September - Tuesday 17th September
Address: London – Covent Garden, 14 Bedford Street; Manchester – 88 Deansgate; Newcastle Upon Tyne, 3 Ridley Place
As a British heritage brand and in nod to the typical British weather, LABEL.M by TONI&GUY launches the limited-edition Golf Style Canopy Umbrella in collaboration with London Fashion Week Celebrating 40 years of the intrinsic link between Hair & Fashion. This exclusive offer is available as a complimentary gift with the purchase of any two LABEL.M products. Available in all TONI&GUY salons and LABEL.M Independent stockists from 12th September.
Alo Lights Up London
Date: Thursday 12th September - Tuesday 17th September
Address: Regent Street, Brompton Road and King’s Road stores in London
Celebrate London Fashion Week at any of the Alo Sanctuaries to experience mind-body wellness, the Los Angeles way. Come sweat, run, recover with us and immerse yourself in a luxurious lineup of Alo wellness activations. Check out in-store events, the Alo Runners Club, and classes with local community partners. Activations running at all three London Alo stores – learn more at AloYoga.com/London.
BFC x eBay Endless Runway
Date: Thursday 12th September, 6:00 PM
eBay is bringing circularity to the forefront of fashion’s biggest month presenting "eBay Endless Runway" in London, curated by Pre-Loved Style Director Amy Bannerman. The runway will showcase archival pieces from designers that have shaped the last 40 years of UK fashion, including J.W. Anderson, Christopher Kane, and Simone Rocha. The event will be broadcast on eBay Live, offering viewers a real-time shopping experience and chance to be part of the front row. Shoppers can tune in to watch the eBay Endless Runway on Thursday September 12, 2024, at 6.00pm BST exclusively on eBay Live, eBay's live shopping platform accessible via the eBay app. The daily drops of additional pre-owned pieces will be released every day of London Fashion Week beginning September 12 through 17 at ebay.co.uk.
Additionally, eBay will spotlight its unrivalled collection of Pre-Loved designer fashion with daily 'Curated Edits' featuring sought-after pieces from LFW designers, released throughout London Fashion Week on ebay.co.uk.
Pandora
Date: Thursday 12th September - Tuesday 17th September
Address: Covent Garden, Oxford Street East, Marble Arch, Oxford Circus, King’s Cross and Westfield Stratford stores
To celebrate London Fashion Week and the launch of the new BE LOVE Heart Charm, Pandora will be offering free engraving to all customers in the Covent Garden, Oxford Street East, Marble Arch, Oxford Circus, King’s Cross and Westfield Stratford stores from 12th-17th September. Pandora’s engraving service allows consumers to personalise their jewellery, with classic stamps and messages, or use the sought-after doodle function (available exclusively in store) to draw something completely unique. Plus, the first 20 customers in each store to purchase a new BE LOVE Heart Charm over these dates will be gifted a Pandora jewellery box to keep their treasured pieces safe.
0181 Studios x DJ Workshops
Address: 0181 Studios, Throwley Yard Cinema, 2 Throwley Road, SM1 4GJ
Founded by KISS FM's Dixon Brothers, 0181 Studios is a dynamic new creative hub located within the Throwley Yard Cinema complex.. Designed for DJs, musicians, content creators, and designers, 0181 Studios provides a space for creatives to connect, create, and collaborate. Members have access to a range of workshops and classes in DJ-ing, music production, and design, allowing them to work alongside and learn from industry experts. The studio’s hands-on approach and commitment to the local community fosters growth and skill development in a supportive and inspiring environment. 0181 Studios hosts a series of live events, providing members with the chance to discover new talent, network, and build a community with established and emerging creatives. This unique studio is dedicated to uniting the next generation of artists and creators.
Greenwich Peninsula x Chromatic Explorations: Kitty Joseph in Conversation with Zezi Ifore
Date: Wednesday 25th September, 7pm – 8pm
Address: Design District Salon, Building C3, 13 Soames Walk, Greenwich Peninsula, SE10 0AX
Join us at the heart of the Design District, Greenwich Peninsula, as we celebrate 40 years of London Fashion Week. Artist and British Vogue contributing editor Zezi Ifore will be in conversation with renowned textile designer Kitty Joseph exploring her evolving practice and relationship to colour and materiality. We look back at Joseph’s captivating archive and explore how the Peninsula’s natural environment has inspired a new public realm artwork Chromatic Riverwalk.
Shaku
Date: Activation 1: Embroidery Class, Saturday 14th September, Activation 2: Drawing Class, Tuesday 17th September
Address: Shaku, 13 Canfield Place, NW6 3BT
Spend an afternoon with the designer and artist behind Shaku, a fashion and lifestyle brand where flowers speak volumes. Join us at the sunlit Shaku office for a unique and inspiring experience with Shakera herself. Immerse yourself in a masterclass of your choice: Drawing or Embroidery. Shakera will guide you every step of the way, helping you create your own floral masterpiece. Whether you're a beginner or an experienced artist, you'll gain new skills and insights to fuel your creative journey. Leave with your own beautiful creation and cherished memories of a special day spent learning and creating with Shaku.
Wolf and Badger
Date: Friday 13th September - Tuesday 17th September, 10am – 7pm
Address: Wolf & Badger, 102 Berwick Street, Soho, W1F 0QB
Wolf & Badger will be running a week-long series of showcase events featuring collections from their independent brand community. Enjoy 10% off in their Soho flagship on Berwick Street by quoting LFW10 at the till point for the duration of the week. Don’t miss this opportunity to discover and shop unique, ethical brands during LFW.
Karl Lagerfeld
Date: Saturday 14th September, 2pm - 6pm
Address: Karl Lagerfeld, Regent Street, 145-147 Regent Street, W1B 4JB
Embrace your iconic style at Karl Lagerfeld Regent Street
What does “iconic” mean to you? You are invited to find out in an afternoon of shopping with complimentary champagne and music, live in the London store.
A local photographer and calligrapher will capture your memories in a timeless black and white aesthetic as you browse the Fall-Winter 2024 collection and embrace the icon you are.
Russell and Bromley
Date: Friday 13th - Sunday 15th September
Address: Mayfair, Covent Garden, Chelsea and Manchester store.
As part of the British Fashion Council’s City-Wide Celebrations, Dune will host London Fashion Week shopping events from 13th - 15th September. Explore our Autumn 24 collection with a complimentary cocktail in hand. Plus, get involved with our lucky dip game for the chance to win exclusive mystery gifts and prizes when you shop.
Primark
Date: Friday 13th - Tuesday 17th September
Address: Primark, 106-122 Market Street, Manchester, M1 1WA, Primark, Westfield London Shopping Centre, Ariel Way, W12 7GF
Primark is a proud new patron of the British Fashion Council, as it celebrates 50 years of bringing accessible and affordable fashion to everyone on the Great British High Street. The retailer will host a series of events between 13-17 September including ‘Love It For Longer’ repair workshops, its first Swap Shops for pre-loved clothing, an exclusive vintage clothing collection from long-term partner Wornwell, and a bespoke Fashion Talk event to discuss this season’s high street must-haves with a special guest.
Raeburn
Date: Sunday 15th - Tuesday 17th September, 12pm - 5pm
Address: The Lab E20, 3-4 East Walk, East Village, E20 1JB
Curated by visual storyteller Harris Elliott, RÆBURN 15 | RETROSPECTIVE charts the breadth of a designer brand that began as a radical experiment that went on to impact the fashion industry as a whole. Over 15 years RÆBURN has been at the forefront disrupting, innovating and inspiring circular design. The exhibition won’t just be looking back, we're looking forward to showcasing the work of others pioneering in their fields and a glimpse into what the next chapter might look like for our business and beyond.
Diptyque
Date: Saturday 14th September, 12pm – 5pm
Address: Diptyque, 161 Sloane Street, SW1X 9BT
Join us at Diptyque Sloane Street on Saturday, 14th September to celebrate London Fashion Week’s ‘City Wide Celebration’ and the launch of our new collection, Les Essences De Diptyque. An artist will be creating personalised watercolour illustrations inspired by the five Essences universes—a unique keepsake for you to take home.
COS
Date: Friday 13th September - Tuesday 17th September, 10am – 9pm
Address: COS, 222 Regent Street, W1B 5BD
To celebrate London Fashion Week and the launch of the COS AW24 collection, City-Wide readers will receive 20% discount on purchases made in the COS Regent Street store from 13th - 16th September. To redeem your discount, state CITYWIDE20 at the checkout. Discount only available from 13th - 16th September at the Regent Street store on full price items only. T&C's apply, for further information please speak to a member of staff.
Mandarin Oriental – The Mandarin Bar
Date: Friday 13th September - Tuesday 17th September, 5pm – 11pm
Address: Mandarin Oriental, 66 Knightsbridge, SW1X 7LA
This September, Mandarin Oriental Hyde Park, London invites guests to step into a world of haute couture with the ‘Cocktail Catwalk’ menu. In celebration of fashion month, Mandarin Oriental Hyde Park, London has joined forces with its sister hotels in New York, Milan and Paris to create a cocktail experience worthy of the runway. Guests are invited to savour drinks inspired by the four major fashion weeks around the world. Each cocktail is crafted from recipes shared by the Mandarin Oriental hotels in these iconic fashion capitals, featuring The Fashionista from London, a Mandarin Oriental take on the classic Gin Spritz, or the Americana from New York, a twist on the American Gold Rush cocktail.
The generosity and commitment of our partners, suppliers and supporters is more vital than ever. Please help us by acknowledging their support for LFW September 2024 alongside our Principal Partner: 1664 Blanc and Official Partners: alo, Diet Coke, GWM ORA, Hunter, JD.com, Pandora, Royal Salute, The Londoner, TONI&GUY and Yoseido. Official Suppliers: FORA and Ocean Outdoor. Official Supporters: Department for Business and Trade, HM Government, Mayor of London.