03 February 2017



Created by the British Fashion Council in 1993 NEWGEN (New Generation) is one of the most internationally recognised talent identification schemes which continues to showcase and promote new designer businesses today. Between 2001 and 2016 the scheme was sponsored by Topshop, who were integral in nurturing emerging talent in London.

NEWGEN MEN launched in September 2009, building on TOPMAN and Fashion East’s successful MAN initiative. It became instrumental in raising the profile of emerging British designers using London Fashion Week Men's as a showcasing platform, and was sponsored by TOPMAN from 2009-2016.

NEWGEN offers womenswear and menswear designer recipients financial, showcasing, business and mentoring support through the BFC and an external network of partners and mentors.

Since NEWGEN's inception, its roll call includes Alexander McQueen, Matthew Williamson, Julien Macdonald, Christopher Kane, Marios Schwab, Richard Nicoll, Erdem, Mary Katrantzou, Meadham Kirchhoff, Christopher Shannon, Simone Rocha, J.W.Anderson, James Long, Christopher Raeburn, Agi & Sam, Lou Dalton, Matthew Miller and Craig Green.


The British Fashion Council will not be opening applications for NEWGEN February 2017, for any enquiries please contact Isabella Davey (

We will be opening applications for September 2017 in spring 2017.